---------- Forwarded message ---------- From: Marcel Taeumel marcel.taeumel@student.hpi.uni-potsdam.de Date: Mon, Mar 24, 2014 at 11:43 PM Subject: [squeak-dev] Re: The new site looks great! [EOM] To: squeak-dev@lists.squeakfoundation.org

I think the colors are all messed up and the spacing needs to be fixed. The forward/backward buttons besides the central screenshot have a strange offset upwards. The screenshots are kind of confusing and do not actually promote the features they aim to visualize.

How about applying some visual concepts that are well known from other popular sites? Hmmm... what about Twitter's Bootstrap? Or, to get started, we could use a harmonizing color scheme. -> http://colorschemedesigner.com/

Maybe we can promote our features in tiles like www.fogcreek.com does. Big, sliding screenshots could be used for cool projects that actually use that features. Maybe we can just get rid of that slideshow because the site visitor has almost no control about it. And it does present those features at a glance. I found this interesting to read: http://www.nngroup.com/articles/auto-forwarding/

"Squeak is a modern, open source, full-featured implementation of the powerful Smalltalk programming language and environment. Squeak is highly-portable, running on almost any platform you could name and you can really truly write once run anywhere. Squeak is the vehicle for a wide range of projects from multimedia applications and educational platforms to commercial web application development. Read on and join in!" --- What are the definitions of "modern" and "powerful"? Do we need those adjectives? Isn't it paradox to say "highly-portable" and "almost any platform" in one sentence? How does "really truly" provide any argument to a site visitor? What actually *is* the target group of this advertisement? ;)

Most importantly: The download link on the home page should be *above the fold*

Just my two cents. :-)

Best, Marcel

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