[Squeakland] Please visit the new Etoys website!
Timothy Falconer
timothy at immuexa.com
Mon Sep 15 10:19:25 PDT 2008
On Sep 12, 2008, at 10:11 PM, Bill Kerr wrote:
> the introductory images give a primary school feel but there is a
> section indicating it is appropriate for older ages: http://www.squeakland.org/showcase/byAge/
> (first visual impressions can be very important)
Do you mean the pastel illustrations? We tried very hard to create
custom illustrations that would appeal to primary school ages while
not turning off teenagers. It's a difficult balancing act, one that I
think our illustrator did well with. The illos are kid-like, but
with a high enough quality to convey professionalism and depth.
Similar styles are used in corporate marketing and elsewhere ... to
convey a friendlier, more human, appeal.
Take care,
Tim
--
Timothy Falconer
http://bigfractaltangle.com
610-393-1889 mobile
Immuexa Corporation
http://immuexa.com
610-797-3100
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